Thu, May 24 – Clearing the Path(2012)

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There is a matter we would like to clear up before we go any further with our current plans. It’s concerning the past and future of the VirtaPay API.

API History up to Today

Several months ago, before creating the master plan, we were developing the VirtaPay API. As part of the API system, we had hoped to allow VirtaPay Premium members to earn commissions from the API.

After monitoring the API as it ran for several months, we realized that the demand for the API was much less than we had originally anticipated.

We now believe that if we had continued to put time and resources into further development of the API, it would have been a loss for VirtaPay users. VirtaPay just wasn’t big enough yet. There were not enough users and not enough built-in value.

Today, the API is usable, but, it’s not getting used by many developers yet. We don’t currently charge developers for API access and we don’t have plans to at this time. This could change.

API Future

The time for developing the API further will come. We realize that the API could be more useful. More features could be added, including instant payment notifications and much more. But, we will not continue development of the API until we have increased our active user base, and thus, demand for the API.

To recap, for now, we feel that our Premium members—and all VirtaPay users—will receive a far greater benefit if we focus on the new master plan rather than spend time developing the API. The API can come later.

The Master Plan

Our current top priority is now to complete all phases of the master plan as outlined in our previous post. Our Premium members are already working on the first phase, actively promoting the growth of our active user base. In return, they are rewarded with sign-up bonuses to their VirtaPay account balances and long-term revenue directly to their bank accounts from our Ad Sharing program.

If you haven’t activated Ad Sharing / Premium membership, you may want to look at it again. We have removed the time limits and will leave the program open to join until we reach our growth target for Premium members. At that time, only Premium members will be invited to participate in beta testing the debit card system when it is developed and ready to be tested.

Even if you don’t activate Ad Sharing, you can still earn sign-up bonuses to your VirtaPay account by sharing your personal referral link. Your referral link is found at the bottom of your “My Account” page when you log in.

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